Beyond Borders Marketing

Prepared for Plexus Energy

Plexus Energy and New Market Expansion

For Edward Kinyanjui. October 2026.

A note from our founder

What you asked for, and where we would start

Dear Edward,
when we spoke on August 27, you asked us to show you how we actually build and run outreach, not just talk about strategy in the abstract.

In addition, our ongoing marketing and content consulting would weave in powerful AI strategies for automating follow-up, prospect engagement, and integration with your CRM and company infrastructure.

Cameron, Founder, Beyond Borders Marketing

Your question

"Can you actually show us how to do this, not just tell us?"

Yes. Every monthly consulting call (more details below) includes how to use powerful AI frameworks to streamline execution.

The path

Start with the New Market Growth Blueprint Program, then work together month by month

  1. 1Month 1

    New Market Growth Blueprint Program

    Now included at no charge when you start New Market Advisory. It covers your new market ideal buyer profile, your positioning, and a 90-day action plan.

    Click here for more details →
  2. 2Every month

    New Market Advisory Calls, including AI Frameworks

    Two calls a month with our team to craft your strategy for new market expansion. The calls cover four key areas essential to your business: People, Strategy, Execution, Cash, with AI adoption and application woven into each.

  3. 3Any month

    Your decision

    Continue month to month, or stop. No minimum term and no notice period.

The offer

The Blueprint is your first month of Advisory

Month 1

New Market Growth Blueprint Program

$1,995Included
  • A 20-minute online intake, then a written report
  • A 75-minute working session with our team
  • Five written documents within 4 working days
Click here for more details →

Every month

New Market Advisory and AI Frameworks

$1,200USD per month
Blueprint bought separately$1,995
Blueprint with Advisory$0

Advisory is $1,200 per month, starting month one, either way.

The five documents you receive in month one

01

Offer Scorecard

How your offer rates for new market buyers, and what to strengthen first

02

New Market Ideal Buyer Profile

Which new market buyers to approach first, and why

03

New Market Value Proposition

How to describe your company to a new market buyer who has never heard of it

04

90-Day Action Plan

What your team does each week, in priority order

05

AI Brand Master File

A summary of everything we learn about your brand during the Blueprint, ready to load into AI tools

What 'show us how' looks like

Build powerful sales, marketing, and operations infrastructure with AI

Inside the "Done with You" AI Learning Framework

  • Turning a recorded call into an offer page and follow-up sequence like this one
  • Connectors to your key productivity and infrastructure tools
  • Targeting, segmenting, and automating follow-up using your CRM
  • Building powerful AI agents for your team
  • Recruiting and hiring at scale
  • Vibe-coding landing pages and proposal pages quickly
  • Drafting keyword-rich blog articles
  • Drafting and scheduling on social media
  • Summarizing business development intake calls and follow-up
  • Drafting personalized outreach sequences and follow-up emails
  • Analyzing call transcripts and meeting notes for buying signals
  • Building internal knowledge bases your team can query directly
  • Automating meeting scheduling and reminders
  • Budgeting and forecasting with AI-assisted P&L management

Our credibility

Featured speaker, 2026 SelectUSA Investment Summit

Cameron speaking at the SelectUSA Investment Summit podium
Cameron on a SelectUSA panel
SelectUSA SGWIT webinar: Making Your Mark — Branding Strategies for the U.S. Market

About our founder

Cameron, Founder, Beyond Borders Marketing

Featured speaker at the 2026 SelectUSA Investment Summit, U.S. Department of Commerce (leading annual U.S. foreign direct investment event). Cameron also mentors tech CEOs and founders through its entrepreneur mentor program. selectusasummit.us →

  • Seven-figure founder
  • 20 years working with global companies in the U.S. market
  • A leader at the intersection of AI with sales and marketing

Results

Other overseas-based companies we have worked with

Sensor manufacturer, Austria

E+E Elektronik

0× / 0×

U.S. sales, and EBITDA growth over 24 months.

Download Case Study ↓

Manufacturing services, Mexico

Entrada Group

0+ yrs

As a client, with 2×+ its typical annual win rate in its best year on record.

Socratis Ploussas, Founder of KNEX

Fintech founder in Greece, on working with Beyond Borders Marketing on the same Blueprint-to-Advisory path.

knex.gr →

After you say yes

What happens next

  1. 01

    Day 1

    You and our team confirm the start date on a short call, and you receive the Blueprint intake link. It takes about 20 minutes.

  2. 02

    Your choice

    You book the 75-minute Blueprint session at a time that works for you.

  3. 03

    +4 working days

    You receive the 5 completed strategy documents.

  4. 04

    Month 2

    Advisory continues with two calls a month, unless you decide to stop.